Brands Damaged by FIFA Scandal
Data shows Nike is the most damaged associated brand following the FIFA scandal.
from Marketing Week, Thomas Hobbs on 3 Jun 2015
Bootlace rebrands and repositions RS Erskine Opticians
We love the new Jacobs branding
Biscuit brand Jacob’s launches new logo and packaging
Tue, 20 Jan 2015 | By Angus Montgomery in Design Week
Drinking Beer is about to become more fun....just what we need!
Heineken has launched the first "smart beer bottle". The new bottle uses micro sensors and wireless technology to sense motion and it lights up in response. It also lights up with various effects when you knock bottles to say cheers with someone or take a drink. The LEDs can even apparently be remotely activated by a light source and synchronized with music. How cool is that?