Erskine Eyecare

Erskine Opticians has 3 practices and wanted to be rebranded to reflect their move away from selling eyewear to focussing on their patients eyecare. Bootlace designed a simple and strong marque which shows a face from the front and in profile and draws attention to the eye. The marque is used in black, endorsing the firms quality and style values but also works in colour for POS. Bootlace has created a colour palette to be used for marketing purposes.

Erskine eyecare logo